How To Build A Killer Brand
- Registration Closed
Great branding is all about putting your best face forward. It’s about standing out and being noticed as one consistent voice. It's about easily conveying what you do as a business. If your brand is not exhibiting these three major components, then it’s time to do something different.
Objectives:
- Discover the speaker’s process when working with clients.
- Illustrate examples of brands she has created and examples of re-brands and how that impacted their bottom line.
- Practice using a worksheet to determine if you need to rebrand your business.
- Prepare some takeaway tips that you’ll be able to implement immediately.
Level: Essentials
$39 for members and $99 for nonmembers
Key:
Lisa Kelley
President & Co-Founder
SALES:CREATIVE Digital Creative Agency
Lisa Kelley is President and Co-Founder of SALES: CREATIVE Digital Creative Agency, as well as the Founder of Lisa Kelley Speaks. With more than 24 years of experience, Kelley is an international speaker, global business adviser, brander, women’s advocate, spokesperson and personal development expert and has worked with top Fortune 500 companies. Kelley was faculty for many years at a Forbes-recognized/MBA level International business organization. Additionally, she has been successful in strategic consulting, developing effective sales campaigns, creating new profit centers and bringing new products to market within a variety of industries.
This course is eligible for one (1) CLM credit in the following categories
CLM® Application Credit: 1 hour(s) of CLM Application Self-Management Category
CLM® Application Credit for Functional Specialists: 1 hour(s) in the subject area of Human Resources Management (HR) toward the additional hours required of some Functional Specialists to fulfill the CLM application
CLM® Recertification Credit: 1 hour(s) in the subject area of Human Resources Management (HR)
Level: Essentials
*Please contact certification@alanet.org for information regarding continuing education credits. CE credit offered for this program is applicable to the 2022, 2023, and 2024 calendar year.