Webinars
Upcoming as well as on-demand webinars are available here. Watch this short video for how to find, register for and participate in webinars through the system.
Most webinars are $39 for members and $99 for non-members. Each registration is for one attendee. CLM credit can be received for ALA live or on-demand webinars and many webinars have been approved for HRCI and SHRM recertification credits. See each webinar description for specifics.
Any questions should be directed to elearning@alanet.org.
116 Results
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Contains 2 Component(s), Includes Credits Includes a Live Web Event on 07/23/2025 at 2:00 PM (CDT)
Top-performing companies understand that client feedback is a powerful predictor of client retention, loyalty, and future growth — and law firms are no exception. Yet while many law firms recognize the importance of client feedback, few successfully implement or sustain formal programs. In today's market, where client expectations are rapidly evolving and clients are increasingly savvy about the delivery and value of legal services, firms that listen and respond effectively can gain a serious competitive advantage.
Top-performing companies understand that client feedback is a powerful predictor of client retention, loyalty, and future growth — and law firms are no exception. Yet while many law firms recognize the importance of client feedback, few successfully implement or sustain formal programs. In today's market, where client expectations are rapidly evolving and clients are increasingly savvy about the delivery and value of legal services, firms that listen and respond effectively can gain a serious competitive advantage.
This webinar will offer a practical, repeatable framework for launching and maintaining a successful client feedback program. It will also demonstrate how to leverage the insights gathered to strengthen client relationships, improve service delivery, drive new business opportunities, and ultimately grow firm revenue — all informed by over 30 years of real-world experience conducting client feedback meetings.
Learning Objectives:
- Learn how to communicate the importance of client feedback.
- Discover how to implement a practical, repeatable client feedback framework.
- Identify how to leverage feedback to strengthen relationships and drive revenue.
This webinar is $39 for ALA members and $99 for the public.
Top-performing companies understand that client feedback is a powerful predictor of client retention, loyalty, and future growth — and law firms are no exception. Yet while many law firms recognize the importance of client feedback, few successfully implement or sustain formal programs. In today's market, where client expectations are rapidly evolving and clients are increasingly savvy about the delivery and value of legal services, firms that listen and respond effectively can gain a serious competitive advantage.
This webinar will offer a practical, repeatable framework for launching and maintaining a successful client feedback program. It will also demonstrate how to leverage the insights gathered to strengthen client relationships, improve service delivery, drive new business opportunities, and ultimately grow firm revenue — all informed by over 30 years of real-world experience conducting client feedback meetings.
Learning Objectives:
- Learn how to communicate the importance of client feedback.
- Discover how to implement a practical, repeatable client feedback framework.
- Identify how to leverage feedback to strengthen relationships and drive revenue.
This webinar is $39 for ALA members and $99 for the public.
CLM® Application Credit: 1 hour(s) of Communication Skills
CLM® Recertification Credit: 1 hour(s) in the subject area of Communications & Organizational Management (CM)
Maggie Watkins
Consultant
Maggie T Watkins Consulting
Maggie T. Watkins has served as Chief Marketing Officer for four Am Law 200 law firms, CMO of a global publicly traded expert services and consulting firm, and President and Chief Executive Officer of an international law firm association. With over 25 years of experience in supporting revenue generation for professional services firms, Watkins is highly regarded as a thought leader whose strategic and innovative approaches deliver outstanding financial results. She recently launched her own business development and marketing consultancy, Maggie T. Watkins Consulting, where she helps professional services firms create the skills and systems needed to realize more of their growth potential.-
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Contains 2 Component(s), Includes Credits Includes a Live Web Event on 06/25/2025 at 2:00 PM (CDT)
Uncover the impact generative AI has on the practice of law, learn how to integrate AI into your legal work, strategies for staying competitive and much more, understand AI and what's coming and how you and your firm can be prepared.
Artificial intelligence is already transforming the legal profession — and the pace of change is accelerating faster than even the experts predicted. During this practical, engaging, thought-provoking, and fast-paced webinar you will uncover the impact generative AI has on the practice of law, learn how to integrate AI into your legal work, strategies for staying competitive and much more, understand AI and what's coming and how you and your firm can be prepared.
Learning Objectives:
Discover how generative AI works and why it's different from traditional automation- Real-world applications of AI
- Live demonstrations of Ai drafting legal documents and marketing materials
- Professional, legal, and ethical risks of AI
This webinar is $39 for ALA members and $99 for the public. A recording will be available after the live webinar under the "Contents" tab.Artificial intelligence is already transforming the legal profession — and the pace of change is accelerating faster than even the experts predicted. During this practical, engaging, thought-provoking, and fast-paced webinar you will uncover the impact generative AI has on the practice of law, learn how to integrate AI into your legal work, strategies for staying competitive and much more, understand AI and what's coming and how you and your firm can be prepared.
Learning Objectives:
Discover how generative AI works and why it's different from traditional automation- Real-world applications of AI
- Live demonstrations of Ai drafting legal documents and marketing materials
- Professional, legal, and ethical risks of AI
This webinar is $39 for ALA members and $99 for the public. A recording will be available after the live webinar under the "Contents" tab.CLM® Application Credit: 1.0 hour(s) of Information Technology.
CLM® Application Credit for Functional Specialists: 1.0 hour(s) in the subject area of Operations Management (OM) towards the additional hours required of some Functional Specialists to fulfill the CLM application.
CLM® Recertification Credit: 1.0 hour(s) in the subject area of Operations Management.
Ross Fishman, JD
Ross Fishman, JD, is the Chief Executive Officer of Fishman Marketing, Inc. He specializes in branding, websites and marketing training for law firms. A former litigator, marketing director and marketing partner, he has helped hundreds of firms dominate their markets. Fishman was the first inductee into the Legal Marketing Association’s Hall of Fame, and he served as LMA’s Vice President in 1998. He’s written seven books on marketing, all of which are available on Amazon. A Fellow of the College of Law Practice Management, Ross has been quoted hundreds of times from The New York Times to National Public Radio's All Things Considered.
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Contains 2 Component(s), Includes Credits Recorded On: 05/14/2025
This webinar provides legal administrators with unique access to a typical day in the life of a General Counsel. It offers key insights into how outside counsel can play a role in helping GCs navigate their daily challenges, and it highlights the crucial role of legal administrators in making this happen.
The webinar provides legal administrators with unique access to a typical day in the life of a General Counsel (GC). It offers key insights into how outside counsel can play a role in helping GCs navigate their daily challenges, and it highlights the crucial role of legal administrators in making this happen.
By the end of this session, you will be able to:
- Describe the evolving role of the modern General Counsel (GC) and their perspectives on their role, departmental colleagues, technology and most of all, their outside counsel
- Recognize the pressures GCs face, including cost control, risk management, and strategic business alignment
- In that context, explore the critical role of legal administrators in positioning their firms as counsel of choice, for their empathetic approach, operational attributes, and client-facing mindsets, all of which ensure an optimal client experience
- Discover how GCs select outside counsel and which operational attributes they value
- Break down how legal administrators can help drive durable law firm-client relationships, including practical advice on how to foster client-centricity as a standard, and how to implement the necessary change
This webinar is $39 for ALA members and $99 for the public. The recording will be posted under the Contents tab within 3 business days of the live event. If you cannot access the recording please email elearning@alanet.org.
The webinar provides legal administrators with unique access to a typical day in the life of a General Counsel (GC). It offers key insights into how outside counsel can play a role in helping GCs navigate their daily challenges, and it highlights the crucial role of legal administrators in making this happen.
By the end of this session, you will be able to:
- Describe the evolving role of the modern General Counsel (GC) and their perspectives on their role, departmental colleagues, technology and most of all, their outside counsel
- Recognize the pressures GCs face, including cost control, risk management, and strategic business alignment
- In that context, explore the critical role of legal administrators in positioning their firms as counsel of choice, for their empathetic approach, operational attributes, and client-facing mindsets, all of which ensure an optimal client experience
- Discover how GCs select outside counsel and which operational attributes they value
- Break down how legal administrators can help drive durable law firm-client relationships, including practical advice on how to foster client-centricity as a standard, and how to implement the necessary change
This webinar is $39 for ALA members and $99 for the public. The recording will be posted under the Contents tab within 3 business days of the live event. If you cannot access the recording please email elearning@alanet.org.
CLM® Application Credit: 1 hour(s) of Organizational Development (OD)
CLM® Functional Specialist Credit: 1 hour(s) in the subject area of Legal Industry/Business Management (LI/BM) towards the additional hours required of some Functional Specialists to fulfill the CLM application
CLM® Recertification Credit: 1 hour(s) in the subject area of Legal Industry/Business Management (LI/BM)
Alex Geisler
Creator
LexFlow Grow
Alex Geisler practiced law for 40 years before retiring to focus on his LexFlow Grow Ltd. consultancy, which aims to help law firms reconnect the profession and improve the attorney-client experience. Alex is well-known as a commentator, innovator and myth buster. He writes for Law.com on all issues around the lawyer-client relationship and is a judge at the Legal Innovation Awards. Books include the industry-acclaimed book A Letter From Your Client, Don’t Get Sued and Lean Law — The 8 Essentials for Matter Profitability & Repeat Business.
The content was peer reviewed and approved by client and LPM groups including Corporate Counsel, Global Leaders in Law and CLOC.
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- Describe the evolving role of the modern General Counsel (GC) and their perspectives on their role, departmental colleagues, technology and most of all, their outside counsel
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Contains 2 Component(s), Includes Credits
In today’s competitive legal landscape, every lawyer has the potential to be a rainmaker — someone who not only excels in legal practice but also brings in business and builds lasting client relationships. This webinar is designed for leaders who want to learn how to elevate the business development skills of the lawyers in their firms.
In today’s competitive legal landscape, every lawyer has the potential to be a rainmaker — someone who not only excels in legal practice but also brings in business and builds lasting client relationships. This webinar is designed for leaders who want to learn how to elevate the business development skills of the lawyers in their firms. As a leader, one of your main roles is getting your lawyers to generate more revenue. As the wizards behind the curtain, what tools and approaches do you have at your disposal to make that happen? In this webinar, David Freeman, JD, will share insights collected from a five-week mastermind program conducted with 20 professional development experts from Am Law 200 firms.
Objectives:
- Understand how they can drive more, and better, business development activity in their firms.
- Learn approaches to provide training that can make an impact.
- Develop systems to keep business development an ongoing part of the firm’s culture.
- Promoting a firmwide culture of business development.
- Identify leadership responsibilities to drive action and foster greater internal collaboration.
This webinar is $39 for ALA members and $99 for the public. The recording will be posted under the "Contents" tab within 3 business days of the live event. If you are unable to access the recording, please email elearning@alanet.org.
In today’s competitive legal landscape, every lawyer has the potential to be a rainmaker — someone who not only excels in legal practice but also brings in business and builds lasting client relationships. This webinar is designed for leaders who want to learn how to elevate the business development skills of the lawyers in their firms. As a leader, one of your main roles is getting your lawyers to generate more revenue. As the wizards behind the curtain, what tools and approaches do you have at your disposal to make that happen? In this webinar, David Freeman, JD, will share insights collected from a five-week mastermind program conducted with 20 professional development experts from Am Law 200 firms.
Objectives:
- Understand how they can drive more, and better, business development activity in their firms.
- Learn approaches to provide training that can make an impact.
- Develop systems to keep business development an ongoing part of the firm’s culture.
- Promoting a firmwide culture of business development.
- Identify leadership responsibilities to drive action and foster greater internal collaboration.
This webinar is $39 for ALA members and $99 for the public. The recording will be posted under the "Contents" tab within 3 business days of the live event. If you are unable to access the recording, please email elearning@alanet.org.
CLM®Application Credit: 1 hour(s) of Organizational Development
CLM® Application Credit for Functional Specialists: 1 hour(s) in the subject area of Human Resources Management (HR) towards the additional hours required of some Functional Specialists to fulfill the CLM application.
CLM® Recertification Credit: 1 hour(s) in the subject area of Human Resources Management (HR)
1 PDC SHRM - Code upon request to Certification@alanet.org
David Freeman, J.D.
David H. Freeman, JD, is a former practicing lawyer from New York, an award-winning consultant and a two-time best-selling author. He’s a member of the National Law Journal Hall of Fame for being voted the No. 1 business development consultant and coach in the United States for several consecutive years. Freeman is the founder of David Freeman Consulting Group, and he’s trained and coached well over 10,000 lawyers in over 200 law firms worldwide. He’s worked with nearly half of the Am Law 200, is the author and co-author of 14 books on law firm business development and leadership, and he is the creator of Lawyer BookBuilder, an online self-study program that shows lawyers how to become exceptional rainmakers.
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Contains 2 Component(s), Includes Credits
Managing your time efficiently is crucial for success—but how do you fit it all in, especially when life’s stressors add extra pressure?
Managing your time efficiently is crucial for success—but how do you fit it all in, especially when life’s stressors add extra pressure? In this webinar, you'll discover practical tools and strategies to boost your time management skills, minimize stress, and leverage technology to stay organized and on track.
Learning Objectives:
- Identify distractions and understand how technology can assist in managing them
- Develop “SMART” goals for short- and long-term projects
- Explain the importance of monitoring progress and adjusting goals accordingly
- Apply strategies for incorporating self-care into a demanding schedule to maintain one’s well-being
This webinar is $39 for ALA members and $99 for the public. A recording will be available following the live event. If you cannot access the recording, please email eLearning@alanet.org.
Managing your time efficiently is crucial for success—but how do you fit it all in, especially when life’s stressors add extra pressure? In this webinar, you'll discover practical tools and strategies to boost your time management skills, minimize stress, and leverage technology to stay organized and on track.
Learning Objectives:
- Identify distractions and understand how technology can assist in managing them
- Develop “SMART” goals for short- and long-term projects
- Explain the importance of monitoring progress and adjusting goals accordingly
- Apply strategies for incorporating self-care into a demanding schedule to maintain one’s well-being
This webinar is $39 for ALA members and $99 for the public. A recording will be available following the live event. If you cannot access the recording, please email eLearning@alanet.org.
CLM® Application Credit: 1 hour of Self-Management Skills
*SMS sessions DO NOT qualify for CLM Application Credit for the Functional Specialist or Recertification Application Credit
SHRM Code: 25-JV39G
HRCI Code: 709330
Patricia Trainor, JD
Associate Director of Graduate Writing Support
Yale University
Patricia Trainor is the Associate Director of Graduate Writing Support in the Graduate Writing Lab at Yale University’s Poorvu Center for Teaching and Learning. She develops and facilitates writing and communication programs for graduate students, focusing on the needs of law school students. Trainor presents workshops on legal writing, academic writing, and time management strategies, emphasizing the importance of maintaining physical, social, and intellectual well-being while handling a demanding workload.
She earned her Bachelor of Arts in Philosophy at the State University of New York, her Master of Science in Mass Communications at San Diego State University, and her Juris Doctor at Loyola University Chicago School of Law.-
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Contains 2 Component(s), Includes Credits Recorded On: 04/09/2025
In this webinar, you will learn six simple, organic strategies to cultivate leadership within your organization — no training department or consultants required. By integrating these easy, actionable practices into your daily operations you’ll create an environment where leaders can grow and thrive naturally, over time.
Leadership development doesn’t need to be complicated or costly. In this webinar, you will learn six simple, organic strategies to cultivate leadership within your organization — no training department or consultants required. The key to success is consistency. By integrating these easy, actionable practices into your daily operations, you’ll create an environment where leaders can grow and thrive naturally, over time.
Objectives:- Recognize the benefits of integrating leadership growth into everyday activities and interactions.
- Learn six practical and low-effort methods to foster leadership skills naturally.
- Create a “leadership culture” that encourages ongoing development — no one and done classes.
This webinar is $39 for ALA members and $99 for the public. The recording will be available under the "Contents" tab within 3 business days of the live webinar. If you are unable to access the recording please email elearning@alanet.org.
Leadership development doesn’t need to be complicated or costly. In this webinar, you will learn six simple, organic strategies to cultivate leadership within your organization — no training department or consultants required. The key to success is consistency. By integrating these easy, actionable practices into your daily operations, you’ll create an environment where leaders can grow and thrive naturally, over time.
Objectives:- Recognize the benefits of integrating leadership growth into everyday activities and interactions.
- Learn six practical and low-effort methods to foster leadership skills naturally.
- Create a “leadership culture” that encourages ongoing development — no one and done classes.
This webinar is $39 for ALA members and $99 for the public. The recording will be available under the "Contents" tab within 3 business days of the live webinar. If you are unable to access the recording please email elearning@alanet.org.
CLM® Application Credit: 1 hour(s) of Organizational Management (OM) OR Human Resources Management (HR).
CLM® Application Credit for Functional Specialists: 1 hour(s) in the subject area of Human Resources Management (HR) towards the additional hours required of some Functional Specialists to fulfill the CLM application.
CLM® Recertification Credit: 1 hour(s) in the subject area of Human Resources Management (HR)
Nanette Miner
Nanette Miner, EdD, is a leadership development strategist with over 30 years of experience in a variety of industries spanning financial services, insurance, hospitality, manufacturing, construction, broadcasting and more. Miner helps small- to medium-sized businesses secure their future by assisting in the development of a succession pipeline filled with ready and capable future leaders. She is the Chief Executive Officer (CEO) and Managing Consultant of The Training Doctor, LLC, a frequent contributor to workplace journals and podcasts, the author of eight business books, and a frequent speaker at industry events.
SCORE Certified Mentor
Vistage Speaker-
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Contains 2 Component(s), Includes Credits
Gary Allen, founder of LeanLaw, will share key insights on achieving best-in-class financial performance in law firms. Attendees will learn the three pillars of financial excellence—People, Product, and Process—and strategies to improve financial metrics, compensation alignment, and technology use.
In this engaging and practical session, Gary Allen, Founder of LeanLaw and a retired partner in a midsize law firm, will share the key insights from his popular webinar series on best-in-class financial performance. Participants will learn the critical difference between average and best-in-class law firms and discover the three pillars of financial excellence: people, product and process. From mastering financial metrics to aligning compensation systems and leveraging technology, this session will provide law firm administrators and managing partners with actionable strategies to elevate their firm’s financial health.
Objectives:
- Discover the core financial metrics that define success for midsize law firms.
- Review best practices for compensation systems that retain top talent.
- Identify how to build an efficient, customized tech stack for seamless financial and operational management.
- Discuss how to design and construct efficient workflows that reduce overhead and increase cash flow.
- Describe practical strategies for how to effect these changes.
In this engaging and practical session, Gary Allen, Founder of LeanLaw and a retired partner in a midsize law firm, will share the key insights from his popular webinar series on best-in-class financial performance. Participants will learn the critical difference between average and best-in-class law firms and discover the three pillars of financial excellence: people, product and process. From mastering financial metrics to aligning compensation systems and leveraging technology, this session will provide law firm administrators and managing partners with actionable strategies to elevate their firm’s financial health.
Objectives:
- Discover the core financial metrics that define success for midsize law firms.
- Review best practices for compensation systems that retain top talent.
- Identify how to build an efficient, customized tech stack for seamless financial and operational management.
- Discuss how to design and construct efficient workflows that reduce overhead and increase cash flow.
- Describe practical strategies for how to effect these changes.
CLM® Application Credit: - Application Management Category: 1 hour(s) of Financial Management.
CLM® Recertification Credit: 1 hour(s) in the subject area of Financial Management (FM)
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CLM®Application Credit: 1 hour(s) of Operations Management
CLM® Recertification Credit: 1 hour(s) in the subject area of Operations Management (OM).
Gary G. Allen, Esq. (Moderator)
Founder and Board Chair
LeanLaw
Gary G. Allen, Esq., is a Founder and Board Chair at LeanLaw, a legal timekeeping, invoicing and reporting software company, as well as a retired partner at Givens Pursley LLP where he practiced law for 30+ years. He was only two years out of Stanford Law School when the firm he was working for imploded. It happened again four years later, and he was left without a job with a 6-month-old baby to feed. Those experiences created a passion in Allen to help law firms be better businesses, with efficient operations, streamlined financial management and a laser focus on profitability.
Molly McConnell (Moderator)
Digital Marketing Manager
LeanLaw - Legal Billing Software
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Contains 2 Component(s), Includes Credits
This session explores the evolving demands of law firm leadership, highlighting the need for leaders who are both high performers and skilled in guiding teams. Attendees will learn essential leadership skills for success today and gain actionable insights into building a strong leadership pipeline for firm stability and cohesion.
This session delves into the evolving demands of law firm leadership. As firms navigate complex challenges, the need for leaders who are not only high performers but also skilled in guiding teams has never been greater. This session explores what true success in leadership looks like today and the essential skills future leaders must develop to thrive. Attendees will gain actionable insights into building a leadership pipeline that ensures firm stability, team cohesion and a clear vision for tomorrow.
Objectives:
- Identify key leadership qualities and skills essential for the future success of law firm leaders.
- Analyze current leadership practices within law firms to determine areas for growth and improvement in developing tomorrow's leaders.
- Design a framework for cultivating leadership talent that aligns with the evolving needs of law firms, focusing on both professional and personal development.
This session delves into the evolving demands of law firm leadership. As firms navigate complex challenges, the need for leaders who are not only high performers but also skilled in guiding teams has never been greater. This session explores what true success in leadership looks like today and the essential skills future leaders must develop to thrive. Attendees will gain actionable insights into building a leadership pipeline that ensures firm stability, team cohesion and a clear vision for tomorrow.
Objectives:
- Identify key leadership qualities and skills essential for the future success of law firm leaders.
- Analyze current leadership practices within law firms to determine areas for growth and improvement in developing tomorrow's leaders.
- Design a framework for cultivating leadership talent that aligns with the evolving needs of law firms, focusing on both professional and personal development.
CLM® Application Credit: - Application Management Category: 1-hour(s) of Communication Skills
CLM® Recertification Credit: 1-hour(s) in the subject area of Communications & Organizational Management (CM)
Note: *CM sessions DO NOT qualify for CLM Application Credit for the Functional Specialist
Debbie Foster (Moderator)
Affinity Consulting
Debbie Foster has worked with law firms and legal departments for over 25 years, transforming the complex and ever-changing landscape into a navigable road map with ease. Foster blends savvy strategic management, charismatic leadership and deep knowledge of how technology can transform an organization to lead law firms and legal departments and build organizations for whatever the future holds.
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- Identify key leadership qualities and skills essential for the future success of law firm leaders.
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Contains 2 Component(s), Includes Credits
This webinar is scheduled for Wednesday, 02/26/2025 at 2:00 PM (CST). This webinar will help administrators break the cycle of random marketing acts by building a strategic framework for profile raising and revenue generation. The session will include best practices for a law firm’s digital presence, an easily executed model for fully leveraging the good work the firm is already doing and tips for optimizing conference sponsorships and investments throughout 2025.
A new year brings attorneys’ renewed focus on marketing and business development efforts for themselves and their firms. How can law firm administrators channel this enthusiasm into actionable strategies and drive real change in 2025? This webinar will help administrators break the cycle of random marketing acts by building a strategic framework for profile raising and revenue generation. The session will include best practices for a law firm’s digital presence, an easily executed model for fully leveraging the good work the firm is already doing and tips for optimizing conference sponsorships and investments throughout 2025.
Objectives:- Learn best practices for attorney LinkedIn profiles and firm pages.
- Implement a five-step process to fully leverage firm accomplishments and thought leadership.
- Explore strategies for negotiating and maximizing the value of conference sponsorships.
- Utilize actionable checklists to help attorneys achieve the highest ROI from conference participation.
A new year brings attorneys’ renewed focus on marketing and business development efforts for themselves and their firms. How can law firm administrators channel this enthusiasm into actionable strategies and drive real change in 2025? This webinar will help administrators break the cycle of random marketing acts by building a strategic framework for profile raising and revenue generation. The session will include best practices for a law firm’s digital presence, an easily executed model for fully leveraging the good work the firm is already doing and tips for optimizing conference sponsorships and investments throughout 2025.
Objectives:- Learn best practices for attorney LinkedIn profiles and firm pages.
- Implement a five-step process to fully leverage firm accomplishments and thought leadership.
- Explore strategies for negotiating and maximizing the value of conference sponsorships.
- Utilize actionable checklists to help attorneys achieve the highest ROI from conference participation.
CLM®Application Credit: 1 hour(s) of Organizational Development
CLM® Application Credit for Functional Specialists: 1 hour(s) in the subject area of Legal Industry/ Business Management (LI) towards the additional hours required of some Functional Specialists to fulfill the CLM application.
CLM® Recertification Credit: 1 hour(s) in the subject area of Legal Industry/ Business Management (LI)
Jocelyn Brumbaugh (Moderator)
Founder
Builden Partners
Jocelyn Brumbaugh is the Founder of Builden Partners, a consulting firm providing marketing strategy for law firms. The firm’s process-driven solutions stem from her days as an in-house marketer at AmLaw 100 firms including Foley & Lardner and Baker McKenzie
Lilly McAveeney (Moderator)
Marketing & Business Development Manager
Builden Partners
Lilly McAveeney is a Marketing and Business Development Manager at Builden Partners, where she crafts long-term marketing plans and leads the implementation of customized strategies for Builden’s mid-sized and AmLaw clients. Before joining Builden, she was an in-house marketer at Reed Smith and Latham & Watkins.
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Contains 2 Component(s), Includes Credits
Legal administrators have a unique opportunity to influence their firm’s growth and success by guiding individual attorneys to become more intentional and collaborative in growing their practices. This webinar takes a bottom-up approach to business development, empowering legal administrative leaders to act as motivators, mentors and strategic guides. Learn how to foster attorney engagement, enhance retention and create greater success and fulfillment for attorneys – all while adding value to the firm and its clients. We’ll explore how to leverage coaching moments to guide attorneys at pivotal career stages, including rising associates and new partners.
Legal administrators have a unique opportunity to influence their firm’s growth and success by guiding individual attorneys to become more intentional and collaborative in growing their practices. This webinar takes a bottom-up approach to business development, empowering legal administrative leaders to act as motivators, mentors and strategic guides. Learn how to foster attorney engagement, enhance retention and create greater success and fulfillment for attorneys – all while adding value to the firm and its clients. We’ll explore how to leverage coaching moments to guide attorneys at pivotal career stages, including rising associates and new partners.
Objectives:- Describe the contrast between “doing the work” and “winning the work,” and provide practical steps to guide attorneys.
- Understand common obstacles like procrastination and perceived lack of time, with techniques to overcome them.
- Introduce methods for nurturing impactful relationships — internally and externally.
- Examine a phased coaching approach from motivation to practical application.
Legal administrators have a unique opportunity to influence their firm’s growth and success by guiding individual attorneys to become more intentional and collaborative in growing their practices. This webinar takes a bottom-up approach to business development, empowering legal administrative leaders to act as motivators, mentors and strategic guides. Learn how to foster attorney engagement, enhance retention and create greater success and fulfillment for attorneys – all while adding value to the firm and its clients. We’ll explore how to leverage coaching moments to guide attorneys at pivotal career stages, including rising associates and new partners.
Objectives:- Describe the contrast between “doing the work” and “winning the work,” and provide practical steps to guide attorneys.
- Understand common obstacles like procrastination and perceived lack of time, with techniques to overcome them.
- Introduce methods for nurturing impactful relationships — internally and externally.
- Examine a phased coaching approach from motivation to practical application.
CLM®Application Credit: 1 hour(s) of Organizational Development (OD)
CLM® Application Credit for Functional Specialists: 1 hour(s) in the subject area of Human Resources Management (HR) towards the additional hours required of some Functional Specialists to fulfill the CLM application.
CLM® Recertification Credit: 1 hour(s) in the subject area of Human Resources Management (HR)
Clinton P. Gary (Moderator)
CEO | Consultant | Coach | COLPM Fellow
CREDO Consulting LLC
Clinton Gary, a newly elected Fellow of the College of Law Practice Management, is the Chief Executive Officer of CREDO Consulting and a collaborative growth expert dedicated to helping law firms grow strategically and collaborate effectively. A former Chief Marketing and Business Development Officer for multiple law firms — including one recognized on The NLJ’s Midsize Hot List — Clinton partners with firm leaders and coaches lawyers to refine strategies and implement proven business development methodologies.
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